Leaders inspire and motivate, while also creating an environment of trust, transparency, and extreme ownership in serving the customer, carefully balanced with meeting business outcomes. I lead by creating an open, trusted, and transparent environment. Each team member can freely provide feedback, constructively challenge ideas, while providing autonomy. I learn from those I lead, daily. As leaders, we don't hire amazing people only to prescribe and institutionalize them, but to cultivate an environment where they can unleash their potential with purpose.